media works ltd

media works ltd

Making Social Media Work For Your Business

Holding back most people from Social Media is the prospect of finding their voice. A simple statement that for some is both worrying and complex. Many are worried that they will make a fool of themselves especially as everyone has their own way of saying things; the concern is about being misinterpreted and misunderstood. 

Readers skill sets range from the writer to the non writer, some work better with visual images or video and yet others are comfortable with words alone.

Online there is space for everyone,  Social Media caters for a range of people with a range of sensory perceptions. There are people who respond better to the written word, the heard word (Audio) and visual images (graphics such as JPG and GIF images) and physical (video .MOV, WMV etc). There are some people that like different blends of each and so ‘your voice’ is not just limited to what you say, it is also related, as are so many things, to how you say it. 

In any case, most people skim read nowadays and so headlines and visual clues can make the difference between your article being read and not read.

One of the reasons that Social Media is so successful is that it caters for all these areas by incorporating a range of technologies that you can embed. Now you can more easily deliver video, images, audio as well as the written word. The key lesson is that “your voice” is not just about what you say, but how you say it and what methods you use to get your message across.

That said, “your voice” is just one element of Social Media. It boils down, no matter your skill set, or interests, to just four key elements: what to say, when to say it, where to say it and how to say it.

These four issues are fundamental and by considering each you will increase your understanding of how Social Media “works”. You will find it easier to find your voice by matching your message to the media to make Social Media work for your business.

You can re-publish this article if you wish, provided that you attribute this to the author and include the two links below, thank you.

This article is based on the introduction of issue two, as yet unpublished, of Building Sales Funnels using Social Media written by David White and produced by Weboptimiser Media. Click here to get the first issue free and to sta

 

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My Components
PROCESSORIntel® Celeron® processor 450 (2.2GHz, 800 FSB)edit
OPERATING SYSTEMGenuine Windows Vista® Home Basic Service Pack 1edit
OFFICE SOFTWAREMicrosoft Works 9.0edit
WARRANTY & SERVICE1Yr Ltd Hardware Warranty, InHome Service after Remote Diagnosisedit
MONITORNo Monitoredit
MEMORY2GB Dual Channel DDR2 SDRAM at 800MHz- 2DIMMsedit
HARD DRIVE320GB Serial ATA Hard Drive (7200RPM) w/DataBurst Cache™edit
OPTICAL DRIVE16X DVD+/-RW Driveedit
VIDEO CARDATI Radeon HD 3450 256MB supporting HDMIedit
SOUNDIntegrated 7.1 Channel Audioedit
KEYBOARD & MOUSEDell USB Keyboard and Dell Optical USB Mouseedit
FLOPPY & MEDIA READERNo Floppy Drive Includededit
MODEMNo Modem Optionedit
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